Arty Rings | Get the YSL Look for Less

This week some gorgeous new Yogoego jewellery went online and we thought these bright and gold rings deserve a special mention.

YOGO EGO

Red Stone Ring

Green

£5.00

YOGO EGO

Green Stone Ring

Green

£5.00

Available in two colourways with either a red set plastic stone or a green set plastic stone, these gold rings are perfect for the season's festivities, and would make perfect gifts!

At just £5.00 each you can get celebrity style for less. Similar rings by designer brand Yves Saint Laurent (at £140) have been spotted on fashion royalty such as Alexa Chung and Kim Kardashian.

Alexa Chung wearing YSL ring

Kim Kardashian in her YSL ring

Optical Illusion | The Figure Fixing Dress

Ever since she appeared wearing only 'that necklace' in Titanic all those years ago, Kate Winslet has been the poster girl for womanly curves. Now, getting slightly older, some of us are umm-ing and aah-ing over how she can get away with the body conscious pieces she has been wearing for her latest red carpet outings.

First there was this Stella McCartney dress which we blogged about here

Then there was this nude Stella McCartney dress (see the pattern yet?)

And tonight she sported this Stella McCartney dress in racy red. 

Another pattern emerges here, other than the fact that Stella McCartney's dresses do wonders for the figure. Firstly, black panels on the sides of a figure hugging dress, accentuate the waist, but also slim the waist and hips as the black gives the impression of a svelte silhouette. 

The second lesson to learn here is that the racer back speedo-esque high neckline amplifies the bust, and also broadens the shoulders which is great for balancing out your bottom half if you are gifted with a pear shape. 

As most of us aren't likely to spend £2,500 on Kate's dress, we suggest this stone TFNC style as a figure fixing alternative. 

TFNC Molly Dress £37.49

Top Three | Party Dresses

As party season is quickly approaching, we here at Yogoego wanted to bring you our top party picks for the season.

Retro Colour Pop

Looking to the past for inspiration is one of the season's top trends. From glamorous 1940's furs, to funky 1970's disco to 1960's minimalism there's some retro appeal for everyone. For the party season, we recommend looking to the 60's and 70's for cute colour pops and mini length dresses.

Dress £60 Lipsy, Shoes £25 Yogo Ego

This berry coloured Lipsy dress is a versatile option. The long sleeves make it a great choice for cool winter evenings, and the colour looks great against black opaques or bare legs. The wide sleeves and embellished neckline are reminiscent of 70's disco, while the ultra mini length echoes the swinging 60's - both perfect for making a party statement. 

The LWD - Little White Dress

We are all familiar with the last minute lifesaver and perfect for any occasion LBD, but this season the contrasting LWD is on the rise. We love the idea of white for winter, and if you are careful choosing a style and shape, the LWD can be just as flattering as it's little black counterpart.

Dress £141 French Connection, Clutch £46 Religion, Shoes £65 Steve Madden

The embellished cuff and one single sleeve of this French Connection style is both festive and elegant. The ribbon tie belt accentuates the waist for a flattering fit. If it's too cold for bare legs, teaming this dress with black tights would add an on trend monochrome mod feel to the look.

Sequins and Sparkle


The ultimate party statement of course has to include sequins, glitter and metallics. For a head-turning look, opt for all over sequins, or opt for a subtle sparkle with shoes and accessories.

Dress £15 Yogo Ego, Blazer £130 Selected Femme

An all over sequin dress like the above Yogo Ego style is festive and eye-catching. Avoid being over the top by styling with minimal jewellery and a simple high heeled shoe. A tailored blazer or tux jacket will add an element of sophistication (and extra warmth!) to the look. 

OR, if you are looking for an alternative to a dress to rock the party this year, look to some classic wide leg trousers or even a jumpsuit or playsuit. 

Top £65 Selected Femme, Trousers £48 Yogo Ego, Shoes £38 Yogo Ego, Clutch £25 Juno

If you are worried about your hips or legs, a wide or flared trouser could be the perfect option. A high waisted style, like the above Yogo Ego palazzo pants, elongates the legs and flatters the hips. Teamed with a glitzy sequin top and animal accessories, trousers are a grown up and elegant alternative to the classic cocktail dress. 

Style Steal | Rosie Huntington-Whiteley

Not only does she have a killer body, Rosie Huntington-Whiteley also has a wardrobe to die for. One of the latest British exports to be seen out and about in Hollywood, Rosie was spotted in a snug winter vest in Beverly Hills.

To copy Rosie's effortless look, simply throw a faux fur gilet over a white t-shirt and fitted blue jeans.

Vero Moda Faux Fur Gilet £32

As Seen on Film T-Shirt £25

Hudson Beth Baby Boot Power Stretch Jeans £182

The luxe mix of textures of the fur vest, suede boots and leather bag add instant glamour to a simple t-shirt and jeans while sunglasses are the perfect accessory for adding VIP quality to an outfit.

Yogo Ego Fringe Detail Boot £25

Jeepers Peepers Aviator Style Sunglasses £16

 The aviator is ideal for this pared down look as it is laid back and adds a slight rock 'n' roll edge.

Top 10 | Party Dresses

Style Steal | Nicole Richie

Even while ferrying two children around town Nicole Richie never fails to look chic and stylish. Wearing a bright knit and black skinny jeans, Nicole demonstrates how to pull off an effortless transitional look for Autumn. 

Motel Rocks Lou Cropped Colour Block Sweater £45

This brand new Motel Rocks colour block sweater is almost an exact match and a bargain at only £45, compared to the Isabel Marant version Nicole is wearing. For effortless style, team with black skinny jeans or trousers like this pair from YogoEgo own brand. Comfortable and flattering, black skinnies are a style staple. 

YogoEgo Black Roma Trousers £39

To balance out the darkness of the jeans, try a tan peep toe or ankle boot. These perforated buckle up ankle peep toes by Ash are a perfect everyday shoe that look chic with skinny jeans or tapered trousers. 

Ash Fiona Perforated Leather Shoe Boots was £150 now £55

Jeepers Peepers Tortoiseshell Oversized Sunglasses £16

Just add some oversized sunglasses to top off the look with some signature star style. 

Hot off the Fashion Press | UGG Opens London Flagship

One of our favourite brands, UGG Australia, launched their London flagship store last night! Heiresses, models, and TV stars alike all got together at the flagship store for the launch party which was DJ'd by Channel 4 presenter Jameela Jamil.

Caggie Dunlop

Jameela Jamil

Tamara Ecclestone

Jade Parfitt and Cara Delevigne

Tamara Ecclestone, Caggie Dunlop and Cara Delevigne all made an appearance at the party and bagged themselves a free pair of UGGs in the goody bags - lucky girls!

Have a look at the full range of UGG Australia available at Yogoego.com 

Get the Look | TOWIE's Laurens

Stars of The Only Way is Essex were spotted in numbers as they gathered together to celebrate Chloe Sims' wedding themed 30th birthday party. Lauren Pope and Lauren Goodger apparently were taking on the roles of Chloe's bridesmaids as they were spotted in matching Forever Unique dresses.

Both girls opted for black platform shoes to complement the dress. 

Check out the Forever Unique collection at Yogoego.com to get the look. 

Forever Unique Lenore Pro Dress £275

YogoEgo Platform Peep Toe Shoes £30

Special Delivery Part 2 | UGG Australia

In our previous post we shared some photos of us being inundated with a delivery of UGG stock this morning. After a busy day of picking and packing, the team managed to ship out a hefty amount of parcels, so if you ordered some UGGs recently they are making their way to you!

UGGs delivered to us this morning

UGGs sent out this afternoon! 

Special Delivery | UGG Australia

Yogoego HQ was a frantic frenzy this morning as we awaited the much anticipated arrival of our beloved UGG Australia stock. When our friends from DHL pulled up the whole Yogoego family rushed out to unload the delivery.

We are literally up to our ears in UGG boots

The sought after Classic short chestnut boots are back in stock! 

Go to Yogoego to view our full range of UGG Australis shoes, boots and slippers!

Style Steal | Cara Delevigne

One of the many beautiful faces of Burberry and younger sister of girl-about-town Poppy, Cara Delevigne is one of Britain's rising fashion stars. Last week at a fashion party she demonstrated the art of effortless Autumn/Winter dressing, simply wearing black skinny jeans, a grey t-shirt and ankle boots and a statement Burberry green military style coat.

Cara is working two trends at once - military and colour. If you are going to opt for a coloured coat this winter, take a tip from Cara and layer over a monochrome outfit and team with black accessories. If you are leaning more towards the military trend, lace up ankle boots are the perfect complement. 

Ash Estreme High Heel Buckle Ankle Boot £205

Rnspun Scallop Edge Coat £110

Yogo Ego Roma Trousers £39

Just In: Muks

Competition | Underground Campaign

Style Steal | Charlize Theron

For hosting a charity event Hollywood superstar Charlize Theron opted for a vintage inspired lace, sleeved dress which echoed Old Hollywood glamour. The lace Dior dress shows off her figure but retains a sophisticated elegance.

Charlize Theron in Dior (Source: Rex)

One of the new season arrivals at Yogoego.com is this long sleeved lace dress by Motel Rocks - a chic and elegant alternative to Charlize's designer choice.

Motel Rocks Damita Dress £48

Yogo Ego Stiletto Patent Court Shoes £28

Simple patent courts and a structured box clutch add a retro elegance to the look. For a more modern edge, try adding a pop of colour with a bright clutch, or toughen up the look with a studded bag. To elongate the legs and add a sixties twist to the outfit, wear dark coloured pumps with black opaque tights.

Juno Roma Croc Effect Clutch £35

Religion Knuckle Duster Studded Clutch £75